Enrich

Ecommerce & Retail

Data with Advanced AI

Predict demand, fix margins, and stop stockouts before they hurt.
Super power your retail and ecommerce data.
We connect catalog, traffic, reviews, and ops to tune prices, forecast demand, and flag supply risk. PDPs convert. Shelves stay full. Margins grow.
Complexity: Low
Price Elasticity Hint
Price changes shouldn’t be coin flips. This call suggests a price for Allbirds Tree Runners that likely lifts revenue using footwear elasticity and your funnel math. You get the “by how much and why” before touching the storefront.
REQUEST

{ "source": { "brand": "Allbirds", "product": "Tree Runners", "current_price": 105, "category": "casual_footwear", "traffic_7d": 6800, "conv_rate": 0.023 }, "requests": [ { "field_name": "suggested_price", "field_type": "numeric" }, { "field_name": "estimated_revenue_change", "instructions": "Directional impact at suggested price" } ] }
RESPONSE

{ "enrichments": [ { "field_name": "suggested_price", "value": 99, "confidence": 0.8, "method": "estimation", "reasoning": "Casual footwear often shows unit lift for small price drops that outpace margin reduction at this band." }, { "field_name": "estimated_revenue_change", "value": "Projected 3 to 7 percent revenue lift over 7 days if traffic mix holds.", "confidence": 0.74, "method": "calculation", "reasoning": "Computed from current traffic, CVR, and expected unit lift at the new price." } ] }
Complexity: Medium
Review Intelligence to PDP Fixes
Reviews are conversion gold if you can read them at scale. This call extracts the top issues for Nike Air Zoom Pegasus 41 and writes a one-sentence PDP fix. Shoppers get clarity; returns go down.
REQUEST

{ "source": { "brand": "Nike", "product": "Air Zoom Pegasus 41", "reviews": [ { "text": "fits narrow, needed half size up" }, { "text": "great cushion but heel rubs at first" }, { "text": "breathable upper, laces a bit long" } ] }, "requests": [ { "field_name": "top_issues" }, { "field_name": "pdp_copy_update", "instructions": "One sentence addressing top concerns" } ] }
RESPONSE

{ "enrichments": [ { "field_name": "top_issues", "value": ["Narrow fit", "Initial heel rub", "Long laces"], "confidence": 0.88, "method": "classification", "reasoning": "Topic clustering across review snippets surfaces repeated sizing and comfort themes." }, { "field_name": "pdp_copy_update", "value": "Pegasus 41 runs slightly narrow — consider half-size up; heel breaks in after a few runs; includes extra lace lock for secure fit.", "confidence": 0.8, "method": "reasoning", "reasoning": "Directly addressing friction reduces hesitation and sizing-related returns." } ] }
Complexity: High
Store-Level Demand Forecast
Stockouts kill growth; overstock kills cash. This call forecasts Q4 demand for a deodorant top-seller across Target stores and drafts a PO split. You protect service levels without warehousing a guess.
REQUEST

{ "source": { "retailer": "Target", "brand": "Dove", "product": "Advanced Care Deodorant 2.6 oz", "stores": ["Brooklyn-Atlantic", "Chicago-Loop", "Seattle-Roosevelt"], "last_8_weeks_units": { "Brooklyn-Atlantic": [122,130,136,142,151,159,166,172], "Chicago-Loop": [88,92,96,101,105,110,114,118], "Seattle-Roosevelt": [95,98,102,106,111,115,119,124] }, "season": "Q4" }, "requests": [ { "field_name": "units_forecast" }, { "field_name": "purchase_order_suggestion", "instructions": "Include safety stock assumption" } ] }
RESPONSE

{ "enrichments": [ { "field_name": "units_forecast", "value": { "Brooklyn-Atlantic": 720, "Chicago-Loop": 505, "Seattle-Roosevelt": 535 }, "confidence": 0.82, "method": "calculation", "reasoning": "Trend extrapolation from 8-week growth with seasonal uplift applied for Q4 consumables." }, { "field_name": "purchase_order_suggestion", "value": "Order 1,880 units with 6 percent safety stock. Allocate 38 percent Brooklyn, 27 percent Chicago, 29 percent Seattle; hold 6 percent DC reserve.", "confidence": 0.8, "method": "reasoning", "reasoning": "Covers forecast plus buffer; allocation mirrors store demand share with a small distribution center reserve." } ] }